On September 11, 2008, INOVESCO modernize itself, changing its name, lunching its new corporate image and updating its presence on the web. Why change? We are undergoing this transformation for two main reasons.
The legal constraint
As it happens, the name INOVESCO too closely resembles the corporate name of another world-class company working in the same area of activity. Given the probability of someone confusing our name with the other company's, in addition to wanting to avoid considerable legal and judicial problems, we are seizing the opportunity to change our name. By taking concrete action, we will heighten the company's visibility on the market.
The desire to evolve
To evolve and move toward the future! This possibility is what really motivates us to invest our time and energy in the change. We see ourselves striding toward the future equipped with a fresh corporate image that better reflects our current values, mission and ambition.
Besides changing our name and refreshing our corporate image, this change is a unique opportunity to modernize our communication tools, in order to be even more present and active in our area of activity as wells as our community. That is why we are proud to present our brand new, state-of-the-art website. Thanks to an improved navigation, the new web site makes it easier for visitors to find the information they need. New dynamic features, including the Privilege Club and the polls, now allow us to solidify the strong relationship we have with our customers on the web. We should also consider the changes on the graphics and page layouts, always in order to offer a better virtual experience on our website.
If our image and our name represent only the surface of our company, as the public perceives it, do not worry that the inner core will remain as strong as ever, reflecting both our passion and consistency.